High Flyer Casino - Rebrand

Role: Graphic Design Manager

Company: Bounce Interactive

In the High Flyer Casino rebrand project, I led my team in transitioning the brand from a playful, illustrated style to a more contemporary and polished aesthetic. We departed from airplane-centric imagery, choosing instead to embody the essence of a High Flyer individual and emphasizing elegant visuals.

We developed a sleek logo and refined color scheme. Moving away from the pink sunset colors, we chose teal and gold to symbolize success, professionalism, and trustworthiness. The outcome was a refreshed visual identity that elevated the brand's appeal.